Former Theory designer Rachel Comey is a godsend for city dwellers looking for a women’s collection that’s street smart and not too girly. Rachel Comey channels metropolitan and her styles have become the fashion uniform for Manhattan girls. Innovative texture stories and luxurious fabrics add depth to sculpted silhouettes, while vintage inspired details finish a modern casual with plenty of city chic.
Launched in 2001, the label started out as menswear-only. Shortly thereafter, women began buying the clothes in small sizes at Barneys, and so in 2003, the womenswear wing— now the brand’s focus—was created. The collections are often vintage-inspired with a slight rock-and-roll feel, making her designs popular with cool downtown girls. The label gained popularity after David Bowie wore a Rachel Comey shirt on Letterman and the designer’s work was featured in the 2002 Whitney Biennial. Though menswear is no longer an important part of the mix, well-crafted shoes for both sexes have become a big draw for customers.